You provide all of the training resources your staff require to complete a successful sale. However, many organisations find that simply giving the materials is insufficient. Employees don’t always recall material well, especially when it’s given to them only once with limited opportunity for practise or application in the actual world. According to the “Ebbinghaus Forgetting Curve,” most people forget up to 40% of new information after just a few days of receiving it.
So, how does this impact your company and your sales training? It means that unless you’re measuring the outcomes and success of your training programme, it’s probably not doing you (or your employees) any good.
Enter sales readiness, which, according to Forester, “equips employees with the knowledge and abilities required to have the conversations needed throughout a buyer’s journey and assess and certify that a rep can do just that.”
Sales readiness is an integral part of the larger sales enablement idea, and it simply refers to how you analyse and assess the training outcomes and abilities of your sales team. It’s important to be ready for sales since having a more capable and confident sales team will help you:
- Improve the revenue of your company
- Supply you with useful data and stats
- Increase rep engagement and retention by improving communication between sales teams and prospects.
You can improve your training outcomes and instill confidence in your sales personnel by having a better understanding of how to perform sales-readiness assessments in your own organization and how to use sales readiness platforms to your benefit. The sales-readiness evaluation tools and other convenient features provided by Mindtickle’s range of sales training software are exactly what your company needs to take things to the next level.
How to Use Sales Readiness Software
The correct sales readiness software may be used in a variety of ways to improve the effectiveness of your sales training platform.
Below are a few of the most popular uses of our sales readiness and sales enablement tools below.
As it stands, onboarding new staff is a massive and costly effort. There will always be a learning curve when it comes to getting a fresh new employee up to speed on how sales are conducted at your company. Employees do not all learn in the same way, and some may need more time in certain areas than others. Trying to figure out and cater to each new employee’s unique learning style and needs can be time-consuming and expensive for your company.
Having the correct sales readiness software can make all the difference in this situation.
The sales onboarding software from Mindtickle accelerates the onboarding process by giving new workers the knowledge they need to get up to speed quickly. Meanwhile, training has become more convenient and effective thanks to brief micro-learning sessions that can be accessed from any device. Your company may save money, time, and resources by lowering the amount of time it takes to onboard a new employee. Meanwhile, fresh salespeople can get right to work and be successful right away.
- Sharing best practices to team members
Your salespeople, supervisors, and managers are always learning from their mistakes. As a result, best practices and standard processes may evolve over time. A sales readiness platform makes things easier when it comes to properly communicate changes in best practices with your sales team.
It’s quick and easy to update and adjust training modules with Mindtickle’s software when conditions change. Managers and training supervisors can then give salespeople the most up-to-date knowledge they require to perform their duties confidently.
- Product launch education
Setting aside time for hands-on training when a new product is released is essential. After all, you can’t expect your staff to effectively market a product that they don’t fully comprehend or confidently utilise. Fortunately, with the correct sales readiness software, creating custom product launch education training programmes that are easy to understand, simple, and valuable to staff is a breeze.
Employees’ sales results reflect their confidence in their abilities to demonstrate, use, and sell a new product. And, of course, increased sales numbers reflect that trust in your company’s bottom line.
Moreover, when employees are confident in their ability to sell, employee retention rates increase, saving your company even more money. It’s truly a win-win situation for all parties concerned!
- Coaching and feedback
One of the most effective uses of sales preparedness software is to provide tailored coaching and feedback to your sales staff so they may develop their abilities and focus on their training. There’s no doubting the necessity of continuous feedback loops in sales readiness training—and you can only expect your team to get so far without it.
The sales preparedness software from Mindtickle includes capabilities such as on-demand practise phone calls, video email, and more. These capabilities provide your sales team with the practice and real-time feedback/coaching they require to improve their sales skills. Meanwhile, your management will appreciate the ability to monitor sales personnel performance in real-time.
- Skill assessment and development
Sales enablement technologies, such as Mindtickle’s unique software, make evaluating your sales team’s skills and overall development easier and more successful over time. This is accomplished by giving in-depth data and statistics to you and your leadership that are easy to combine with other tools and apps. This gives you a better idea of which components of your sales preparedness training are succeeding and where you might need to devote more time and effort.
Meanwhile, these in-depth statistics and metrics allow you to observe not just how your staff are performing as a group, but also how they are performing individually. From there, you can figure out which individuals might need a little extra help or direction to finish their training and become the greatest salespeople they can be.
Of course, all of this information may be utilised to assess your company’s sales-readiness efforts in order to obtain the greatest possible outcomes.
