Likes on TikTok can be a good social metric that indicates account and post performance. Many brands still haven’t realized how powerful a like on TikTok can be especially because it’s a low-cost engagement style for a viewer. On TikTok, all it takes is a double tap for a user to like your posts. This blog will help you take a deep dive into ways to increase likes or engagement on TikTok.
Top 10 Tips: Getting More Likes on TikTok
1. Buy Real TikTok Followers
These days, you can purchase just about anything, including real TikTok followers who will like your posts. This method can be a jumpstart to your TikTok career, especially if you’re following all the other steps on this blog and it’s not getting you anywhere. It can be mentally draining to spend hours recording and editing posts and TikToks and not see any results. Use services like Celebian to boost engagement on your posts, and it’ll open up many doors for you like collaborations with other influencers and brands.
2. Take Inspo From Other Brands and Industries
If you are an TikTok user who sticks to their industry and circle of friends for inspiration, you won’t get anywhere. Do some extensive research to find some inspiration to follow some accounts that can give you fresh ideas. You can follow a combination of your industry, related industries, and wildly unrelated industries to give you some inspiration. Even if the customer base differs from yours, post strategy inspiration can always benefit you.
3. Run Like-Based Giveaways
The most popular and highly engaging content on TikTok is mostly centered around giveaways. Contests are a fan-favorite, especially low-effort ones which bring you a lot of engagement. A helpful tip from us is to run a like-based giveaway, where one of the entry requirements is liking your post or TikTok. Other entry conditions of the giveaway can be following your account or tagging a few friends. Liking a post is a significantly easy way for people to enter giveaways, increasing your engagement on your TikTok posts.
4. Make a Helpful Hashtag Strategy
Hashtags are a timeless, easy way to organically increase engagement and benefit your brand. Of course, hashtags need to be used in moderation, spam tagging every post with #fyp and #amazing is not likely to help you. You need to be selective with your hashtags in your brand and your industry. When you use a brand hashtag, people can create more content using it which directly boosts engagement on your main page. On the other hand, industry hashtags will help you reach your targeted audience much more easily.
5. Tag the Right Accounts
Giving credit where credit is due is an authentic way to boost engagement and credibility. You can tag people or other brands in the post and the caption, especially if they are helping make your content better. Giving credit to makers is an easy way to get into the good books of your audience. People and brands you tag while giving credit are also likely to engage with and promote your posts and TikToks.
6. Ask Followers to Tag Friends
Interaction between users is at an all-time high on TikTok. You come across posts and TikToks you want to show your friends daily. When this happens you can either copy the link and send it to them via a different app, send it via DM, or tag your friend in the comment. Users also have these options, and if your content is compelling, funny, or interesting, asking viewers to tag a friend is a good step. Users were probably going to tag their friends in the comments anyway, so asking them to do so ensures that they do it.
7. Tag Your Post Location
Travel and retail brands benefit greatly from having locations tagged in posts on TikTok, as it ensures that people look at the location. It’s fairly easy to tag your location on an TikTok post and doesn’t increase your publishing time. An example would be how TikTok-savvy diners specifically look like the best food and drink options on the app. By opening a location tag, they can find the food options they’re looking for and meals they want to try out. In summary, using location tags can get you more TikTok likes organically.
8. Write Compelling Captions
Excellent media needs to be accompanied by an equally excellent caption. Captions are necessary and require time, effort, the right tone and voice, etc., to be as captivating as the post or TikTok. Good captions are a priority for those wishing to meet the expectations of tier TikTok followers. A good caption will keep users wanting more and feeling excited for the next post with an accompanying, engaging caption.
9. Partake in a Meme or Trend
Memes and trends can be harnessed on TikTok to create some of the most engaging content. If you don’t believe us, look at how successful meme accounts in your industry are on TikTok. However, to partake in memes and trends, you need to make sure your audience is aware of pop culture references so that memes are recognizable when they pop up on the feed. For some brands, a meme is too humorous and not serious enough which could get you into trouble with your audience. However, if your audience spends a lot of time on TikTok and the internet in general, memes can be a good form of marketing.
10. Mix Up Content Types on TikTok
Stories on TikTok have broadened the king of content you can post on the app. You can get engagement on your TikTok posts through video views, post likes, Story replies, and many more. You should take advantage of this and use your stories to cross-promote your TikToks and posts to harness the power of TikTok.
The Bottom Line: Getting More Likes on TikTok
From adding a location tag to writing a compelling caption, the ways to organically grow your account are endless. You can even buy quality TikTok likes at affordable prices from companies like Celebian. We hope this post helped you get some pointers on increasing your TikTok likes.