In the last year, article writing services took a major hit with the onset of the covid pandemic. All businesses were clueless about the direction in which they should proceed for work to continue. Article writing came to a standstill as companies paused less important departments and relied on previous material. Many article writers found themselves lacking projects and faced uncertainty with their jobs.
Cut to 2021, article writing services are only heading upwards. The next big thing in article writing is that all businesses are putting their best efforts into creating a strong online presence with the help of content. To transform in a noticeable form on digital platforms, companies are hiring article writing services so that they have more visitors on their website and find themselves at the top of search engine results.
WHY ARE ARTICLE WRITING SERVICES IN DEMAND?
Article writers who had a rough patch in 2020 with the uncertainty in the job and the demands of their clients are now strongly back in business. The reasons for the rise in the demand for article writing services are discussed below.
1. MAJOR MIGRATION TO DIGITAL PLATFORMS
The covid pandemic shut down business operations suddenly and indefinitely. Businesses had been left to sustain themselves. With a physical presence made impossible then, all businesses made the best use of the digital platforms been offered to them. The digital platform became a magical place that entertained all and even had the power to make a business reach new global heights. The question was how? The answer was found in article writing and many article writers who can create meaningful content. Now that situations look brighter and businesses are moving ahead by merging both digital platforms and physical platforms knowing full well that article writing services are here to stay no matter what.
2. INCREASE IN THE NUMBER OF INTERNET USERS
Being bound at home, more people have spent time on the internet during the pandemic. With people working from home, the case is no different from their traditional jobs. But either way, the internet is being consumed by more people on a daily basis. This is good news for article writing as the demand for quality articles and article writers will grow.
3. BETTER ONLINE CONNECTIVITY
Telecom providers have been upping their internet services seeing the massive jump in internet consumption during the lockdown and surprisingly has remained steady even after a few months. Companies are expanding their business online seeing the scope to reach global platforms. And there has been no better time for the article writing industry to tap the digital space.
4. START-UPS AND NEW BUSINESSES
The Indian economy faced a highly crucial time trying to be steady. But many start-ups and businesses braved this phase and continued operations even at a negative supply and demand and revived the economy. Most start-ups are creating their own websites but there is a need for fresh and engaging content in order to reach their customers. Good content can’t be developed by people who have no experience so that is where article writing services step in.
5. MORE AFFORDABILITY OF ARTICLE WRITING SERVICES
Article writing will always be in demand, no matter what the circumstance. Seeing the steady demand for high-quality content, many article writing agencies have come up. With more services around, the affordability rate has always improved. These article writers provide their services at affordable rates to businesses of all shapes and sizes. Additional packages are also available for clients who are interesting in collaborating with the services for the long term.
6. INTEGRATION OF USER-FRIENDLY AND SEO-FRIENDLY ARTICLES
Gone are those days of basic article writing. There are many technicalities involved now which makes article writing a tough job. But with time, article writers are understanding the need to have articles that aren’t just readable but also are rankable and reachable. By rankable and reachable, I mean that the articles should be able to rank well on search engine results and should reach the audience it was targeted for.
THE FUTURE OF ARTICLE WRITING
Is article writing still a good career option? Of course, it is! The demand for article writers went over the roof in the post-covid-19 world. Businesses will always rely on having a dedicated online presence and a good content marketing strategy in place. The next big thing in article writing is that the demand for it will always rise, no matter what happens. Even if AI takes over, it will never be able to overtake human intelligence for that is the origin of all thoughts.